In 2022, the social media app market was valued at $49.09 billion, and an estimated 4.9 billion people use social media worldwide [1]. What does this mean for you and your brand? Your social media is valued, too—and it’s a valuable asset to your brand. With such a significant market value and a vast user […]
Here at Coal, we’re in the habit of taking on bright, fresh minds to add to our recurring roster of imaginative all-stars. Every year or so, we scour the lecture halls and libraries of Pennsylvania’s prestigious postsecondary institutions to secure interns to spice up the current creative concoction we have brewing. Interns bring cutting-edge ideas […]
As you probably already know, today’s marketing efforts are primarily initiated through online channels and platforms [1]. While social media acts as a dynamic platform for brand engagement, customer interaction and content distribution, your website acts as a centralized hub for your brand’s online presence. That said, a strong website framework is critical to building […]
In early July 2023, Meta launched its much-anticipated rival to X’s (formerly Twitter’s) fast-scrolling, small snippet format: Threads. As expected, the microblogging app was an instant smash. Over 100 million users got in on the action in the first week alone [1]. Threads is certainly shaking up app stores, but the question brewing in many […]
Much like professional sports teams sign young, talented players to rejuvenate their squads, Coal loves working with aspirational interns to keep us pushing the creative envelope. It takes more than creative vision to join our ranks, however—you need talent, technical skill, and the patience to put up with some pretty zany colleagues. Today, the Coal-alition […]
From superb streaming series to Appalachian signposts, the Coal Crew has certainly dug their creative claws into a wide variety of unique works. Asking a talented creative to pick their favorite project, however, is like asking which of their children they love the most—or so we thought. Surprisingly, our master creators had no issues sharing […]
At Coal Creative, we’re always looking for bright young minds to (al)lure into our ranks of awe-inspiring artists, charming creators and dashing designers. Every year, we take on a few next-gen marketers as interns to show the ropes and expand our scope. To that end, we’re extremely excited to announce our newest intern working alongside […]
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Meet The Mascots That Characterize The Coal Crew Despite putting on masterclasses in creativity on a daily basis, the cunning characters of The Coal Crew have yet to break ground on their long-awaited Coal College. Lack of campus aside, we’re jumping ahead to nail down the more whimsical details of our Funiversity with this month’s […]
In the heart of Brooklyn, there’s a museum dedicated to the poorly executed ideas, the designs that make people squint and tilt their head, and the overhyped products that never shined. It’s the Museum of Failure, and design plays a central role in its exhibits [1]. Design aesthetics are tricky. Poor design is typically obvious […]
Summer is coming on strong and to celebrate its arrival, we’ve put together some hot tunes to accompany the sun’s intensifying heat (be sure to enjoy them with UV protection). From modern pop jams to songs you didn’t know you knew, the Coal Crew’s taste—much like the sun itself—encircles the world of musical genres. So, […]